After creating his own weed brand, Jay-Z now plans to help minority owners get a push in the industry.
Speaking on the small number of people of color making money in the industry to the Wall Street Journal, Jay-Z says “It’s really unbelievable how that can happen. We were the ones most negatively affected by the war on drugs, and America has turned around and created a business from it that’s worth billions.”
The fund will invest up to $1 million in each business they choose. It will be run by Roc Nation Chief Executive, Desiree Perez.
According to Marijuana Business Daily in 2017, only 4.3% of cannabis owners were black and 19% who founded or owned a business identified as a racial minority.
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